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What is coaching?

"...partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential. The process of coaching often unlocks previously untapped sources of imagination, productivity and leadership."


ICF, International Coaching Federation

White Pathway

Coaching is a process in which a coach helps a client achieve personal or professional goals. Coaching is based on collaboration, where the coach helps the client gain a deep understanding of themselves, their needs, values and goals. A coach does not act as an advisor or expert, but helps the client discover their inner motivation and potential so that the client can take action and achieve the desired results.


Coach and client meet regularly, usually in individual or group sessions, which can be in person or virtually. A coach uses a variety of questions, discussions, and other techniques to help the client discover their challenges, set goals, create action plans, and implement them. Coaching can also include aspects of personal development, career management, relationship improvement, and more.


Most importantly, coaching is focused on the client's needs and goals. The coach provides support, support and provokes the client to improve and achieve goals that are important to him. Coaching can be useful in many areas, from business to personal life, helping the client achieve their best performance and achieve success.

What's my benefit from it?

The benefits of coaching

1 / Clearer setting of goals

Coaching helps the client to clearly define his goals and vision and realize what he really wants to achieve. It helps the client to act purposefully and achieve the desired results.

2 / Promotion of personal growth

Coaching encourages the client to get to know himself, his strengths, values and goals. During coaching sessions, the client can gain a deeper understanding of himself and his capabilities, discover new perspectives and improve in his personal life.

3 / Strengthening motivation

The coach helps the client to highlight his inner motivation and commitment to achieving his goals. Coaching can help overcome blockages, challenges or fears, encouraging the client to maintain a high level of motivation and achieve long-term results.

4 / Raising awareness

Coaching helps the client to focus on the present, to pay attention to what is happening now, and to understand the consequences of their actions. This helps the client to make more effective decisions and better manage their actions and emotions.

5 / Achieving results

Coaching is focused on achieving results. Through coaching, the client can acquire practical tools, strategies and action plans that help him achieve the desired goals and successfully realize his aspirations.

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